Launch: NARS All Day Luminous Powder Foundation

For Fall 2014, NARS Cosmetics introduces All Day Luminous Powder Foundation. Silky and ultrafine to the touch, this medium buildable foundation offers versatile coverage and shine control with broad-spectrum SPF 25/PA+++ that lasts up to 12-hours.

NARS exclusive Light Reflecting ComplexTM optimizes light reflection to enhance skin’s translucency while Luminosity Enhancing Technology – a blend of 17 amino acids, Vitamin C derivative and Marine Fennel – promotes cell renewal and helps reduce the look of hyper-pigmentation and wrinkles.

Apply with a dry sponge for a natural luminous finish or a dampened sponge for a soft- matte finish. Non-Comedogenic. Dermatologist-Tested. Formulated without Oil, Alcohol, Fragrance, or Talc.

Shades include:

• Siberia –Light with neutral balance of pink and Medium yellow undertones
• Mont Blanc– Light with pink undertones
• Deauville– Light with a neutral balance of pink and yellow undertones
• Fiji– Light with yellow undertones
• Punjab– Medium with golden, peachy undertones
• Vallauris- Medium with pink undertone
• Santa Fe –Medium with peachy undertones
• Stromboli –Medium with olive undertones
• Barcelona– Medium with golden, peachy undertones
• Syracuse– Medium-dark with brown undertones
• Tahoe – Medium-dark with caramel undertones
• Cadiz – Medium-dark with caramel and red undertones
• Macao – Medium-dark with yellow undertones

PRICE: $55

Available October 1 at select NARS retailers (including Sephora, Hudson’s Bay, Holt Renfrew, and Murale) and www.narscosmetics.com